Keeping a successful business thriving means staying in front of your customers on a regular basis. And, these days, email is a vital tool to help communicate all the values your company provides. But not all email tools are created equal—and for many companies, constantly using canned templates to contact customers isn’t the ideal choice. Idea Hut has a better solution.
With our email tool, you can send communications that are cost-effective, personalized and crafted with your brand standards in mind. Your brand is unique, and the emails you send your customers should be too. Idea Hut works with you to design custom templates, optimized for web viewing, that reflect your business. Whether you’re sending newsletters, promotions, invitations, seasonal announcements, or information updates—we ensure functionality is built-in to capture RSVPs, enable recipients to “forward to a friend” and, of course, comply with “unsubscribe” requirements.
Once your custom templates are complete, you control the rest. Simply log-in, upload your email list to our free secure server environment, and begin constructing your email campaigns. You’ll find that using our tool requires no programming experience while it enables you to input and format text, add hyper-links, and upload your own photos from any computer. It also gives you the ability to segment your list so you can send different messages, or different templates, to different customers.
After your campaign has been sent, the email tool will continue to track it’s success through our built-in reporting tools. You’ll have instant access to information such as: how many recipients opened your email? who viewed it? how many times? and what links they visited? All of which will help you gauge the effectiveness of your marketing messages. Also, you can be confident that any recipients who choose to unsubscribe will be automatically removed from future mailings.
So before you send that next mass email, take a moment to think like your customer, and what they’ll remember after receiving it. Yes, staying connected with customers is important; but ensuring they remember your email because its unique and reflective of your brand, that’s vital.
Idea Hut, we have the experience, and we’re ready to help you begin building more powerful email marketing campaigns.